As an analyst, I’m often asked to make predictions as if I have a crystal ball on my desk or know some special magic. Magic seems to feature heavily in the analyst part of the IT ecosystem. But that’s another story… I do feel confident in making this prediction though: That the big news from … [Read more…]
This week at the Salesforce.com Dreamforce event, amongst the all the charity appeals and hugging, alongside the usual advances in Sales Cloud and Marketing Cloud, there was one announcement that was truly interesting. While the other technology advancements were important, especially to customers of Sales, Service, and Marketing Cloud, this one was significant. It’s the … [Read more…]