Archive for marketing

Digital Marketers: Make Your Customers Hate You in 5 Easy Steps on CMSWire

My latest article is up on CMSWire. Entitled Digital Marketers: Make Your Customers Hate You in 5 Easy Steps on CMSWire, I admit it’s a bit of a rant. I list five things that digital marketing professionals do that irritate and infuriate consumers. See if you agree.

New Reports on Neuralytix.com

It’s been a busy few months. I’ve just finished up a┬áthree part series on social and digital marketing trends. Part 1 was a primer on new social and digital marketing methodologies. Part 2 was a discussion of the analytics that drive these new marketing methods. The final installment which will be released on December 16th will outline the tools that are needed to implement these new methodologies. They are free downloads so go get them now!

Also up at Neuralytix.com is my research note on the new IBM Verse product. It is the replacement for the Domino messaging and productivity client and it’s pretty spectacular. There is also a new sponsored blog on Informatica. Yes, it was sponsored and yes, it’s all my opinions. You can’t cage this beast!